Valextra米兰旗舰店 / John Pawson

项目概述

项目简介项目概况项目概况感谢 John 享以下内容。

自2015年以来，年邀请不同的设计师或建筑师，为米兰旗舰店赋予全新装潢，演绎奢华皮具工艺与设计、艺术、建筑的灵感碰撞。

设计愿景

设计思路设计理念设计理念今年手英国建筑设计师John Pawson，为米兰旗舰店开启全新创意篇章，不仅致敬过往创意，也回归品牌本真。

此次装潢布置会在店内保留两年之久，令约凝练的优雅和不动声色的奢华与John 空间艺术的独到见解巧妙融合。

空间设计

空间营造空间特色空间特色全新装潢既为品提供了令人流连忘返的零售空间，也营造出一片富有意趣的艺术天地。

室内一览， view of the The via space has been reinventions, in with the own evolution. By tradition, the brand hands over the store to a or every year, its with the of design, art and architecture. Each voice who added to the story has to the brand, s and its legacy. The past four years have an interventions, and each has a new in the brand’s growth: Gamper’s ingenuity, Dubois’ softness, duo Snarkitecture’s and Japan Kengo Kuma’s of the world have the company’s to a multifaceted, rich personality. The in this is a sum of these and a to Valextra’s purity: after these experiments, their apex is by a new, for the space. The brand with John on a longer-term of the store the minimal, clean and of its with Pawson’s own of space. By to with one of the of architecture, its with the of the architect, its with Pawson’s own legacy. This will act as a for Valextra, both as a space for its and as a for a of art exhibitions. 店铺外观， view of the store 本次设计中采用整体空间思维，延续他的标志性风格，包括对干净的纯色调、多层次光影的运用，以及现有空间与新元素的融合。

项目介绍

建筑造型建筑形态建筑形态旗舰店采用开放式布局，邀请过往的行人一览店内的迷人光景。

温馨明亮的沉浸式环境，向人们传递出兰之家的亲切感。

项目介绍

材料选择材料运用材料运用循着光影的微妙变幻，店内巧妙分隔出三个不同主题的空间，引人探索品天地。

深沉质朴的设计手法，令人仿佛步入简约内敛的博物馆，色彩与光线的审慎运用，更呈现出庄重感。

项目介绍

功能组织功能布局功能布局入口展示区， area at the Pawson’s the space as a whole, key that have come to his work, from a to the use of light and the of new the architecture. From the street, by can see all the way into the store, which has been up to a welcoming, immersive, environment, the that this is Valextra’s home in Milan. Inside, are to walk a of three rooms, each the drama of a light identity. The space rigorous, monumental; this is an all-encompassing, pure which the scope of the store’s interiors. The of the is not to a for the product, but a that the of proportion, and scale. The of a gallery-like interior, whose from the use of color and light. 入口展台细部， view of the area at the 有层次感的空间， of space which could look 兰旗舰店内精心布置了一系列悬浮陈列架，覆以浅灰色的石膏饰面，与此前铺陈的Ceppo di Gre灰色鹅卵石地面和谐相融。

与手袋相同，每一寸石膏饰面均为手工打磨，诉说着极简风格背后的细腻匠心。

项目介绍

项目介绍环境融合环境融合店内后半部分未沿用此前的悬浮设计，而是采用了更为宽大的展台，营造出沉稳的空间视觉效果。

此外还饰有多面透亮的玻璃镜，生动折射出各处精妙的设计，更具开阔感，这也是本次设计精髓。

项目介绍

项目介绍技术创新技术创新内部展示区，饰有玻璃镜，让空间更为开阔，inner area with to more 工打磨的灰色石膏饰面衬托出商品的精致，hand and the of the bags 在米兰曼佐尼街旗舰店焕新面世之际，经典之作以张扬个性的图案，尽显迷人魅力。

等明星系列新季饰以鲜亮的祖母绿、雪松粉和龙虾红色，或搭配黑白撞色设计，致敬上世纪90年代的经典图案。

项目介绍

项目介绍项目介绍在性而利落的背景设计衬托下，这些色彩丰富的产品淋漓展现着学理念的蓬勃生机。